TrendSights Analysis: Fairly Traded - Understanding consumers' attitudes about social justice and brands

Market: Consumer

Global, 38 pages report, published by GlobalData

Report ThumbnailApril-2017
TrendSights Analysis: Fairly Traded - Understanding consumers' attitudes about social justice and brands

Summary

"TrendSights Analysis: Fairly Traded - Understanding consumers' attitudes about social justice and brands", examines what Fairly Traded means as a consumer trend and why it is important, who are likely to be the target audience, how FMCG brands can best capitalize on the trend, and what will be the future outlook for the trend.

The Fairly Traded trend is growing because of consumer

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  • Table of Contents
  • 1. Trend snapshot
  • 2. What?
  • 3. Why?
  • 4. Who?
  • 5. How?
  • 6. What next?
  • 7. Appendix
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